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5 Social Media Trends CMOs Need To Keep Their Eyes On


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Old 07-20-2018, 03:37 PM
damponting44 damponting44 is offline
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Default 5 Social Media Trends CMOs Need To Keep Their Eyes On

CMOs need to possess a wide range of skill sets in order to be effective. Okay, that ends the ridiculously-obvious portion of our show.

1. The “free exposure” social media window has closed and brands have to accept it.
2. Influencer marketing is here to stay.
3. Outdated tactics like billboards have no ROI.
4. Data should inform how you market to your customers.
5. Diversify your efforts across a variety of social platforms.
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